A series of alphanumeric characters that, when applied during an online transaction, reduce the total cost of specific products or services offered by Silver Fern Farms. For example, entering a valid string at checkout might deduct a percentage or fixed dollar amount from an order’s price. This incentive encourages purchases and fosters customer loyalty.
The presence of these promotional instruments provides direct economic advantages to consumers by lowering expenses. Historically, such tactics have been crucial for businesses to attract new customers, retain existing ones, and boost sales, especially in competitive markets. Their availability often influences purchasing decisions and overall market dynamics.